
Why ‘Skinification’ of Everything is the Next Big Thing in Beauty & Wellness
Once a buzzword, now a movement—the skinification of beauty and wellness is more than just a trend. It’s a full-blown shift in how we think about care, from the tops of our heads to the tips of our toes. And if you haven’t noticed yet, it’s everywhere. Haircare, body care, even supplements and makeup are taking cues from skincare’s ingredient-first, ritual-driven mindset.